Thursday 1 December 2011

Main Task - Analysis of Double Page Spread Articles

Like the professional front cover and the contents page, I have done an analysis of a double page spread article of one of 'The Source' magazines. The article I have chosen is a perfect example of a double spread page, because a lot of double page spread articles consist of 3 columns per page. They normally tend to have questions within the columns. For example, a reporter would ask Gucci Main something which they would want to find out about him, something which he wouldn't normally talk about. This is what makes an article interesting, finding out personal things about idols / role models which you wouldn't normally know about him / her.

There is a pun which is used just above one of the main titles within the double spread page. (Who the @#$! is Gucci Poochie?). A pun is used as a joke or a punch line. For example, the pun is used here to make the artist feel unknown / no body knows him, when in fact he is a very successful artist. It is usually in a smaller text compared to the actual title, making it harder for the reader to read. This pun creates enigma for the audience and leaves them wanting to read on...

Notice how there are images of a hip hop arsitst on both pages. These images of the artists are there so that the reader / audience know who the article is written about. There is a quote used next to the side of Gucci Mane's body. This is used just to fill in the space within the picture. Also, if you have a look at Gucci Mane's dress code, it tells the reader automatically that he is a rapper. There is also a medium - close up shot taken, so the reader can see what he looks like.

The text used is the Arial font, which isn't really used that much in magazines, but the whole text is more or less written in this font, so it really doesn't matter. The article has three different colors within the text, which are black, red and white. The articles both have a drop word / drop words at the start of the article. A drop word is a word at the start of the article which takes up more than one line. For example here 'Industry', 'Prior' and  ' " We're " ' are the drop words. The drop words are normally used to split up the articles into different sections.  Notice how there is also an image breaking up the article on the page to the right. There is also some bright text also. This is used to help advertise their trade mark.

The first section of the article with Gucci Mane is an interview between him and a reporter / journalist. The questions are normally in a bolder text. This is so that the reader knows what questions are being answered. Also, the website address of the magazine company is always at the bottom. This makes it harder for the reader to look for. It helps advertise their website. The journalist will also have their name printed at the bottom of the article, this is used so that the reader knows who was asking the questions for the article. Towards the side of one of the articles, just under the title, there is a mini title which entices you to read on.


The second part of my analysis for a double page spread article which I am going to write about is from a music magazine called ' Q '. This specific article features Lily Allen, it describes her life and her career.


In this double page spread article, there is a massive image of Lily Allen. This is used to get the reader's attention, so that they will know immediately what the article is based on. The connotations here from this image are that she has dark eye shadow on, dark hair and dark clothes on. This represents her dark side in life.  The fact that she is wearing a red colored shirt shows that she is looking for attention, as it is the only actual color on the page, due to the fact that there is black and white all over the page.  In my opinion, I think that the way the title / quote and the colour scheme are both related makes me wonder if she actually does love being an attention seeker. The image it self is a medium close up shot, featuring most of her upper body.

The main title of this article is a quote she used to prove her innocence from being an attention seeker. However, there is also another side to her. What I mean by this is that the title says at the end that she’s just honest, but the there is only one image on the page, and it is big and powerful. This makes the entire article look really eye catching, because it makes the reader want to read on.

The layout of this magazine is simple and short. It consists of only four columns, but they are all very short. This makes that article look worth looking at, because not every reader will want to spend time reading a long, boring article. It makes a change to other magazine articles, which makes it more appealing in my eyes. Also there are three different types of colour schemes with in the text. These are black, white and red. The black text is the usual, boring, simple text used in nearly every article made in a magazine. This is mainly because the background will be a bright colour, like white.

The white text, which is the quote as the title, is on a black background. This makes the text look more appealing; which means that the audience will want to look at what the quote says.  The last colour scheme within the text is red. In the article, the red text is used when a name is being used. So for example, Lily Allen’s name is the prime example of this. 



The last and final analysis I am going to analyse is from a 'Kerrang' magazine. Now in this article, it is a band which is featured known world wide as 'Metallica'.





What I don't really like about this article, is that there is too many dark colours on the page. When I look at articles, I want them to look appealing and bright, other wise I won't really read the article. In this article, the colour scheme really does have the same relation to the rock band, as a lot of rock bands wear dark clothing. The dark clothing represents danger, because they are all wearing very dark clothing.

You can definitely tell that they are rock artists, as you can see that they all have long hair and big beards. The shot of the band is a medium close up shot; they are all looking at the camera / you. It makes you feel like you can relate to them, as they are directly looking at you.

There is a big quote which is used as the main title in this article. When you look at this quote, you will notice that there are three words which are in a bolder text than the rest of the text in the quote.  What I do like about this is that the quote is also written again behind the original quote, but in a really faded text, and that it’s in a bigger font too.

The whole layout of this article is quite good actually, because the background is grey, with black and white text all over the page. This does make a change from regular article layouts, as this magazine company has made an effort to make it look appealing to the audience.

The black text which is highlighted with white represents the questions with in the article. They stand out from the rest of the text because it’s bright and stands out from the rest of the page.  The small paragraphs consist of the questions which have been answered.  Unlike most articles, this particular layout isn’t set out as the rest. For example, one columns is a boxed off column, with a bright blue background. It makes a change from other magazine competitors and makes it stand out more. Also, the paragraphed columns have small pictures of the person answering the questions. This is to ensure that the reader knows who is speaking. Also, the text in bold shows the name of the speaker, just in case the reader doesn’t know who’s in the picture.

In the middle of the first page, there is kind of like a black banner with a small history of the band 'Metallica' shown. This stands out from the rest of the pages, because all you really see is a big black rectangular shape with white bold text.

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